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Re: Gear Endorsements

Author: DavidBlumberg
Date: 2016-05-03 17:57

Ricardo for a long time was a Rico Artist (obviously the higher line of reeds as I am).

He left and switched to Vandoren V-12 for a period (not in Vandorens Artist Roster, was just playing the reed), and then fell in love with Legere and hasn't looked back. He was instrumental in developing their European Cut Reed.
He only plays the Legere now - and for the past almost 3 years.

Purchase prices aren't affected really at all by endorsers. Companies have fish to fry such as retirement benefits that do affect purchase price/cost of doing business. Legacy expenses.

Musical endorsements in Classical at least are very very low budget ventures typically.

I was talking to a Dutch player/professor who is being endorsed by a European Clarinet Manufacturer who is delighted in her change to that brand (leaving brand name out), as they sent him/her to China 3 times for Clinics.

Previously played Buffet.

A company will invest in a player such as us to get the word out on the product by its being played well in public or to a specific audience. That is Marketing.
Without good Marketing, the product can easily die on the vine.

There are famous stories of xxxxxer playing a Buffet at a Leblanc Recital, but they are rare.

Marketing is a vital cost of doing business.

Ultimately it comes down to what works in your budget to play what you like. What works well for xx may not work at all for yy.

http://www.SkypeClarinetLessons.com

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Gear Endorsements new

WhitePlainsDave

2016-04-26 21:38