Author: Peter B
Date: 2014-07-28 17:23
From the information on http://www.seles.fr I guess that's what it actually boils down to.
I made a quick translation of the first page (mind you, I'm neither a native French nor English speaker, but IMHO Google Translate doesn't really make sense of this page):
---------
Who are we?
Henri Selmer Paris creates a new brand SeleS to complete its range of musical instruments, with respect of the values the SELMER family has respected since establishing the company in 1885.
From the start [meaning 1885], the Henri SELMER Paris musical instruments are made in our factory in Mantes-la-Ville (Yvelines) with world-wide recognized know-how, unique and authentic, equally through its design qualities and through its respect for instrument making craftmanship.
To respond to the evolution of the demands of musicians, Henri SELMER Paris introduces now, under the brand name SeleS, instrument ranges suited for different budgets.
To do this, Henri SELMER Paris has gone through a real technological challenge in its history by investing in research that has allowed to rationalize the production processes and to standardize certain operations.
Investments in new production tooling was done in order to optimise the production time. Additionally, external industrial collaboration allows Henri SELMER Paris to present a larger range of musical instruments.
In order to continue the history and tradition, the instruments that are destined for exceptional use [meaning for top musicians] will continue to be produced in their entirety with the methods of classic instrument making in our factory in Mantes, branded Henri SELMER Paris.
The instruments created using the technological and industrial innovations will be branded SeleS, created for this occasion by the SELMER family.
-------
As with any marketing text, it doesn't tell a lot, but you can guess the things between the lines.
|
|
The Clarinet BBoard
.jpg){kind=small}
.jpg){kind=small}
.jpg){kind=small}
.jpg){kind=small}
.jpg){kind=small}
.jpg){kind=small}
