Klarinet Archive - Posting 001460.txt from 1999/01

From: Richard Bush <rbushidioglot@-----.net>
Subj: Re: [kl] How to pad along for a bit
Date: Fri, 29 Jan 1999 14:56:53 -0500

Scott Morrow wrote:
>
> Please forgive the technicality, but...
>
> "Saran Wrap" is a tradename for plastic wrap (along with "HandiWrap" and
> "Glad Wrap"), just as "Xerox" is a tradename for a brand of copier.
> Any one who has ever perused magazines for writers will tell you they
> are FILLED with ads by companies IMPLORING writers not to use their
> tradenames(i.e., Frigidaire, Xerox, Post-It Notes, Cuisinart, etc.) as
> generic names for the product itself. This is because the companies risk
> losing their trademark protection if it becomes "generic"!
>
> For the record, I really don't care if "Saran Wrap" becomes generic...
> but our non-American list-members should realize there IS a difference!
>
> -Scott (who will now take off his writer's hat and become a musician
> again!)
>
I'll make a note of that and scotch tape it to my frigidair.

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