Klarinet Archive - Posting 000112.txt from 1998/05

From: "Carl Schexnayder" <carlsche@-----.com>
Subj: Re: [kl] Price coyness
Date: Mon, 4 May 1998 14:43:12 -0400

-----Original Message-----
From: Kenneth Wolman <kwolman@-----.com>
Date: Monday, May 04, 1998 8:03 AM
Subject: [kl] Price coyness

>Occasioned by this comment:
>
>>I just recieved my new WW&BW catalog a few days ago, and they had this big
>>thing about Fiberreeds.
>
>Not about Fiberreads, but about pricing or lack of same in music supply
>catalogues.
>
>I used to do a lot of semipro photography years ago and I LOATHED going
>through advertisements for equipment where someone said "CALL!" in lieu of
>a price. If I wanted to CALL, I'd CALL rather than be subjected to some
>salesman's hard sell tactics on the phone. WW&BW does this kind of thing
>with both Buffet and Yamaha clarinets. I cannot for the life of me
>understand the objective of price coyness. If they're afraid of being
>undercut by a competitor, what is to stop someone from the competition from
>actually calling up and getting a price on a horn or two?
>
>Ken
>

Hi Ken:

I believe the problem is that Yamaha, Selmer-Bach, Buffet, and maybe some
others do not allow them to publish wholesale prices. The reason for this
is to protect the retail establishments that sell the same merchandise.

I don't think it really helps, anyway, because anyone can pretty much figure
the approximate cast since the mark-up is about the same on most instruments
and, if someone REALLY wants the price, all they have to do is call.

Carl Schexnayder

>Kenneth Wolman Information Technology Morgan Stanley Inc.
>750 Seventh Avenue New York, NY 212-762-1685
> My unpaid life: http://www.geocities.com/SoHo/Gallery/1649
> "I only wish I could write with both hands, so as not to forget
> one thing while I am saying another." -- St. Teresa of Avila
>
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